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Adidas' slogan, from the renowned German brand founded in 1947 by Adolf Dassler, states that sport has the power to transform lives. Adidas shoes, famous for their perfect blend of style and functionality, represent excellence in sportswear. The company offers a wide range of models, from iconic sneakers to high-tech running shoes, designed for both athletes and fashion enthusiasts. Since its inception, Adidas has focused on collaborations with Olympic champions and major sporting events, viewing sport not only as a market sector but also as a fundamental source of inspiration for its corporate philosophy.