Founded in 1945 by the designer Pierre Balmain, the maison soared to fame and success on the wings of a striking and elegant style chosen by the most famous women of the time, including Brigitte Bardot, Marlene Dietrich and Katherine Hepburn. His skirts, often decorated with eye-catching embroideries, became a symbol of post-war luxury. Since 2009 the creative director of the maison has been the talented designer Olivier Rousteing, who has restyled the must-haves of the brand, bringing a breath of glamour and rock to the image of the brand.