Y-3

Y-3 is a sportswear-chic brand born in 2001 from a collaborative effort between adidas and the avant-garde Tokyo stylist Yohij Yamamoto. Even the choice of the Y-3 name/logo communicates the fortunate union of the brands with graphic immediacy, placing the initial of the designer name and the number of stripes in the adidas logo. The Y-3 collection is characterised by simplicity and function, inheriting from Yamamoto the innovative mixes of fabrics, the rewriting of the silhouette and the designer's predilection for total black.